Social Content
Fresh Copy for Organic and Sponsored Social Posts
Fresh Copy for Organic and Sponsored Social Posts
One piece of content should rarely be just, well, one piece of content. Integrated marketing means getting the most milage out of each asset by adapting it for, and distributing it across, various channels. Here's a pinned LinkedIn post I created driving subscriptions to an industry report I helped create.Â
Turning One Content Piece into Many
Turning One Content Piece into Many
Savvy content professionals know how to take one content piece and break it into many smaller pieces that drive leads and awareness across multiple channels. Here's an example of how I used a blog post as the basis of a series of social cards that drove traffic back to the original blog.
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